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4-Step Checklist for a Profitable Website
A pretty website isn’t enough. You need a profitable website.
To make that happen, you need to get clear on the “who, what, and why” of your site before you design it. This 4-step checklist will get you there.
3 Ways to Remove Sales Friction [for Service Providers]
Bob Bob Ricard is a swanky London restaurant that sells more champagne than any UK restaurant.🍾 What's their secret sales strategy? They removed ALL FRICTION from the customer buying process. Find out how and apply it to your own service business.
Stop doing these 3 website conversion killers
Your website's goal is to sell your services and products, so we design our sites to support that goal. Obvious, right? Not always. Sometimes when we introduce a design element, we think it's helping our conversions when in fact, it's hurting them.
I’m Burning Down My Web Design Business (sort of)
A few months back, I started feeling restless - like I had painted myself into a corner with my niche. My business has centered on Squarespace web design and marketing templates
SEO for Service Providers (Rank Higher In Search)
SEO is just an SOP. I said what I said. If you’re a small business owner, you have more than enough on your plate, so SEO probably isn’t your shortlist of preferred tasks to tackle. In fact, you may think you’d prefer to donate a kidney. So my goal for this post is to show you that while SEO may sound intimidating, it’s actually quite easy.
Google Business Profiles for Service Providers
Pop Quiz: As a service business, how do you get “discovered?" There are lots of ways, but if your ideal clients are local, a Google Business Profile is a is a must-do. Potential clients who hear about you want to find you online and check out your business, so make tit easy for them with a strong Google Business Profile.